ATOMIC HABITS - PROJECT RATIONALE
Bright, clear, simple and encouraging are keywords for the choice of type and colour for the cover, as genre-specific aesthetics were important when deciding on the design of 'Atomic Habits' as a self-help style book. I wanted to highlight how the title talks about 'atomic' as small components of something bigger rather than misleading the reader with round shapes that they will reference to the biological atom. The cover uses square shapes to visually hint towards the concepts of building blocks, learning, growing and the simpleness of breaking down tasks.